Stayed for 4 days. Easy check in, safe for 10euro deposit. Rooms are clean but basic. Balcony reasonable size had a decent size fridge. Loved the shower room instead of a curtain had the glass wall much preferred. Hotel is about 10 min walk from strip Mercadona is round the corner really cheap. Hotel has bar and snack bar. Defs for groups and people just looking for somewhere to get ready and sleep in, wouldn't come with kids. Overall ideal ...for my stay
Booked this place for a stag doo. 12 blokes, 4 rooms, they put us all on 1 floor so we were away from everyone else which was great. Old fashioned rooms but comfy beds, clean rooms and large balconies with a decent view. Ideal for stag parties and groups of lads, no hassle from staff and a cheap bar.
Room Tip: High floors get great views 

We stayed at the La ERA Park for 3 nights recently the hotel is very clean the rooms are excellent the only complain I would have is that the bar does not stay open late at night which was a disappointment if you did not want to go out for the night, but apart from that excellent.
Stayed here three times now for a short break with my wife. Great location as you're placed right between the Old and New town.
Lovely reasonably priced bar and nice pool area. Lots of hen and stag dos but as we didn't get in until late ourselves that wasn't a problem.
Community square opposite hotel can be noisy weekend mornings as they host bike rides and fun runs.

Hotel is ideally placed for all the bars and restaurants in Benidorm. There is a huge supermarket just round the corner too - really handy. Hotel is very basic but it is clean - they didn't have enough bedding for everyone though - they had run out of quilts!!!!!!! Do not expect a quiet stay as this place is very noisy all the time - which is ok if you're away with a hen or a stag party but if you are a family I wouldn't recommend you stay here. Bar is reasonably priced for drinks and snacks.
We went as a group for a Hen Party, hotel was excellent for what we paid. Staff were nice enough - even after a little argument about a friend loosing a case. Bar was priced reasonably. Great for Hen and Stags, would not really say it is good for families!
Great hotel for a hen do! it's basic but clean, it's in a good location in the middle of new and old town and the staff were nice!
Wouldn't recommend for families but definitely for stag and hens! Had a brilliant time here!
Fab hotel, very very clean, staff brilliant especially Shaun the bar man! Rooms are basic but clean, could do with another mirror other than the bathroom one! Ideal for hen/stag weekends! The bar shuts at ten o'clock could do with opening a little longer! Not far from the strip all in walking distance! Would stay again without doubt!
Room Tip: Seventeenth floor spectacular views!